Meta + Shopify acquisition diagnostics
If performance is slipping, the leak could be anywhere between the ad and the sale. We find where it's breaking, and what to fix first.
£650 · about 5 working days · credited in full against a Recovery Sprint booked within 7 days
We find what's costing your Shopify store sales, then fix the highest-impact problems first.
Same symptom. Different cause.
Most brands react to the symptom. Cut budgets, swap creative, change campaigns or blame the agency. But if you fix the wrong thing, the real constraint stays exactly where it is.
The first job isn't optimisation. It's finding the constraint.
How it works
No blind changes. No drawn-out discovery. We diagnose the account using the data you already have, then show you what deserves attention first.
01Access
Meta Ads, Pixel/CAPI, Shopify analytics and catalogue. Nothing gets changed.
02Diagnose
Your Meta data is reconciled against what Shopify actually recorded.
03Prioritise
P1 / P2 / P3 findings, a 30-day action plan and a 45–60 minute walkthrough.
04Decide
Fix it internally, hand the plan to your team, or bring us in to implement it.
The five diagnostic areas
A tracking issue can look like bad creative. A pricing problem can look like poor targeting. That's why we diagnose the whole system, not one dashboard in isolation.
One failure can disguise another.
Can your customer economics actually support profitable acquisition?
Can the Meta and Shopify data be trusted?
Is budget being deployed through the right campaign structure?
Are the ads themselves holding performance back?
Is Shopify losing customers after the click?
The deliverable
Every issue mapped to one of the five diagnostic areas, ranked by priority, and tied to a clear next action.
Revenue Leak Audit · Findings
How findings are presented
The structure is fixed. The findings are specific to your account. No example results are shown here.
Know what's broken first. Then decide how far you want us to take it.
Services
01 Find it
Start hereDiagnose the acquisition system and identify what deserves fixing first.
£650one-off
What you get
02 Fix it
RecommendedDiagnose the account, then implement the highest-impact fixes.
£2,950one-off
What you get
03 Grow it
Ongoing hands-on Meta management once the foundations are right.
From£1,750per month
What you get
Why this isn't a free audit
The free agency audit
Your current provider is bad. You should hire us.
Written to win a retainer, so it has to find problems. And the recommended fix is always the agency that wrote it.
The Revenue Leak Audit
What is actually happening?
You pay for the analysis, not a pitch. So the finding can be whatever the data supports.
Conclusions we are willing to reach and put in writing:
Evidence
Whitelabel and NDA work can't always be published. Verified case studies will be added here as permission allows.
In preparation
Case studies in preparation
Rather than publish invented numbers or borrowed logos, this stays empty until there is permissioned evidence to put in it. Ask on the findings call if you want to discuss relevant work before then.
Who you actually work with
Mint Choc Media is led by Rob Stevenson. We buy Meta and Google media for Shopify brands: art and home, jewellery, food, beauty, wellness and consumer products. We work directly with brands, and on a whitelabel basis for other agencies.
That second part is why the case study section is emptier than the work behind it. A good deal of what we do carries someone else's name on it.
Where a job needs a specialist we don't keep in-house, such as creative production, UGC or video editing, we bring one in. You still deal with the people analysing the account, making the decisions and producing the work. There is no account-management layer between you and delivery.
Rob Stevenson · Founder, Mint Choc Media
Fit
Being upfront saves everyone a wasted week.
Designed for
Not the right time
The right-hand list is about timing, not ambition. The diagnosis needs enough advertising history to read. Without it, any conclusion we gave you would be guesswork dressed up as analysis.
Questions
Read access to your Meta Ads account, the Pixel and dataset, Shopify analytics, and the catalogue if you run catalogue campaigns. Nothing is changed during an Audit. It is analysis only.
No, and be suspicious of anyone who does. What you are guaranteed is an honest read of the data and a prioritised plan. Sometimes the honest answer is that the account is fine and the constraint is elsewhere.
It doesn't have to be. An independent diagnosis is useful precisely because it has no stake in the answer, including the possibility that your agency is doing good work and the problem sits somewhere they don't control.
Book a Sprint within 7 days of your Audit and the full £650 comes off, leaving £2,300. Applied manually when scope is agreed, so there is no code to enter.
Because scope is agreed before work starts. A Sprint is fourteen days on three specific workstreams, and which three depends on what the account needs. That has to be a conversation.
The Audit and Sprint are built around Shopify, and much of the tracking and catalogue work is Shopify-specific. On another platform, get in touch and we will tell you honestly whether it is worth it.
Mint Choc Media is a UK-registered company. We work remotely across UK and US brands, with calls scheduled to suit your timezone.
Next step
Two short questions to check the Audit fits your store, then straight to booking.
£650 · about 5 working days · credited in full against a Sprint booked within 7 days
